Podcasts that connect.

Creative Kin weaves compelling tales that connect people to brands that matter to them.

Even if they don’t know it yet.

Get in touch

Why we do what we do.

Person wearing glasses and headphones, sitting and looking at a smartphone.

It’s all about making connections.

At Creative Kin we produce podcasts optimised to deliver audiences through expertly crafted narratives, streamlined project execution and highly-targeted marketing.

We believe in the universal power of stories to inspire, elevate and activate.

Stories possess an unrivalled ability to capture our imagination and command our attention.

And there is no better way to tell stories than with the human voice.

That’s why we make podcasts.

“Our podcast sounds
great - really professional.”

Jeremy James • Artistic Director & CEO • Tramshed Arts

Close-up portrait of a middle-aged man with brown hair and hazel eyes, smiling gently, wearing a blue shirt, with a blurred colorful abstract background.

We tell stories. Here’s ours.

In the two decades that Creative Kin Founder Jason Caffrey spent as a BBC journalist, podcasts grew from a niche interest to a global industry.

Creative Kin was built to level the playing field for smaller brands by offering audience profiling, expert storytelling, top-flight production and podcast marketing know-how.

Today Creative Kin helps companies of all sizes tell their stories, and craft podcasts that inspire and delight their listeners. It’s what we were made to do.

No identikit content.

Just compelling podcasts that cut through the noise.

  • Dedicated expert producer gives your show creative backing

  • Broadcast standard equipment for unrivalled sound quality

  • On-location and remote recordings to speak to your guests

  • Marketing and promotion focussed on your target audience

Your goals. Your audience. Our focus.

A man smiling and holding a smartphone in a modern conference room with a group of people working at a long table.

This is how we roll.

  • Group of five young adults having a meeting in a bright, industrial-style office with exposed brick walls.

    Listen.

    We first make sure we understand what you want to achieve with your podcast. Then we identify your target audience and establish the KPIs that will measure success. From there we’ll bring into focus your format, content and your presentation style.

  • Two people recording a podcast at a table with microphones, one man and one woman, both wearing headphones.

    Create.

    We map your season, book contributors, and put everything you need in place for launch day. Recording in studio or on location, your scripts and inserts will be fully prepped so you can focus on getting the most from every episode.

  • Close-up of a sound mixing console with colored faders, knobs, and buttons.

    Refine.

    We expertly edit your podcast for maximum impact and then mix and master it for a sparkling, broadcast-quality sound that punches through on any platform. We handle hosting, scheduling, episode titles and show notes – even transcriptions and blogs.

  • A camera capturing a woman with short dark hair, tattoos, and a white sports bra in a kitchen setting.

    Promote.

    Working closely with your in-house marketing team we’ll devise a content plan that meets your audience where they are. And we’ll deliver branded video clips, audiograms, quote cards and slideshows tailored to your highest-impact channels.

  • A man with dark hair and a beard, wearing a white button-up shirt with small dark patterns, standing against a plain dark background.

    Jason Caffrey

    FOUNDER & DIRECTOR

    Jason helps ambitious brands translate their expertise into compelling narratives that get results.

    With a storyteller's instinct and laser-sharp editorial judgement honed in a senior BBC World Service career, Jason founded Creative Kin on a simple premise: great content is a blend of craft and strategy.

    He combines a director's eye for cinematic quality with a producer's obsession for seamless process - ensuring every project not only looks and sounds great, but achieves its business goals too.

    When he's not in the studio, you'll find him cooking for his children, on the yoga mat, or filling another notebook with ideas.

Want to know how Creative Kin can elevate your podcast?

Book your free strategy call now.

Book now

Our values.
They make us what we are.

  • Close-up of a watchmaker assembling a watch face, with watch parts and tools on a wooden workbench.

    Professionalism

    It’s not just about being good at what we do. It’s about placing honesty and integrity at the core of our business. We make an unswerving commitment to the success of every project, and earn our clients’ trust by showing up for them, every time.

  • Close-up of a typewriter with the phrase 'BE POSITIVE' typed on the paper.

    Optimism

    We can’t predict how each day will end. But we trust there will be more good than bad. Our confidence rests on the knowledge that we are at our best when we work with our clients in our mutual best interests. It’s how we make great things happen.

  • Older man with white hair and glasses takes a photo with a camera in a lush, green outdoor setting.

    Curiosity

    We are adventurers by nature. We want to see around the next corner, over the next hill. We want to know why, how, where, when, who? Because each day we don’t explore, don’t innovate, even just a little, our light grows that bit dimmer. And we can’t live with that.

  • Two children dressed as superheroes standing on a bed, playing and smiling.

    Fun

    Because the best stories make you laugh as well as cry. Because it shouldn’t be a chore just because it’s called work. Because enjoying yourself is a right, not a privilege. And because life is just too short not to.

Let’s get creative.

Got a project to discuss? We’d love to help.

Make your podcast fly with Creative Kin. Get in touch to talk about how we can make your project a success.