Influence Amplified

Bold Cuts

A highly opinionated podcasting blog.

From Creative Kin CEO Founder Jason Caffrey.

Featured posts

Instagram + Podcasting: the perfect formula?
Jason Caffrey Jason Caffrey

Instagram + Podcasting: the perfect formula?

If you've ever had a dopamine rush from a social post that's sent your views into the stratosphere, you probably recognise the empty feeling that comes when all that attention moves on.

The question for content marketers then, is how to join the dots between high-consumption social posts and deep-engagement long-form?

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Podcast Production Explained: Essential Glossary of Terms
Jason Caffrey Jason Caffrey

Podcast Production Explained: Essential Glossary of Terms

Podcasting is a proven tool for UK brands to boost content marketing, build loyalty and drive growth.

But for newcomers to podcasting, there can be a lot to think through.

This glossary to demystifies the jargon and helps you navigate the production process - from first idea to first listener.

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Seven hacks to a faster podcast launch
Jason Caffrey Jason Caffrey

Seven hacks to a faster podcast launch

The thrill of sharing your thoughts, stories, and expertise with a global audience awaits. Check out these surprise hacks to launch your podcast faster.

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10 advantages of podcasting for brands
Jason Caffrey Jason Caffrey

10 advantages of podcasting for brands

As the audience for podcasts grows, their value as a marketing tool increases. Here are ten great reasons to include a brand podcast in your content strategy.

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From The Content Mavericks Podcast

The Content Mavericks Club
YouTube Vs. Opera

What happens when ultra-niche content collides with Google’s video-search powerhouse? As the music industry emerged from the global pandemic, Opera Rara - which specialises in lost and unknown operas - saw the need to raise its digital content game…

High Gain Habits for Independent Podcasters

Jason Caffrey listens to lots of podcasts. But he is often too busy to really capture the key takeaways. To solve that problem for his own listeners, Jason shares six hugely valuable learning points from Content Mavericks Club guests, over two episodes of his popular marketing show.

Building Your Personal Brand

Liz Mosley is a graphic designer with over 15 years experience and now specialises in creating creative branding, animated GIFS and websites for small business owners.

She hosts the Building Your Brand podcast which with the help of her guests and solo episodes helps small businesses owners feel more confident about all aspects of branding and marketing.

Her goal for her clients and students is for them to come away with branding that they love that helps them to feel so proud and confident promoting their businesses and sharing what they do with the world.