10 advantages of podcasting for brands
As the audience for podcasts continues to grow, their value as a marketing tool increases too. If you’re asking yourself if a brand podcast should be part of your content marketing strategy, you’re not alone.
As the audience for podcasts continues to grow, their value as a marketing tool increases too. If you’re asking yourself if a brand podcast should be part of your content marketing strategy, you’re not alone.
What happens when ultra-niche content collides with Google’s video-search powerhouse? As the music industry emerged from the global pandemic, Opera Rara - which specialises in lost and unknown operas - saw the need to raise its digital content game…
Jason Caffrey listens to lots of podcasts. But he is often too busy to really capture the key takeaways. To solve that problem for his own listeners, Jason shares six hugely valuable learning points from Content Mavericks Club guests, over two episodes of his popular marketing show.
Liz Mosley is a graphic designer with over 15 years experience and now specialises in creating creative branding, animated GIFS and websites for small business owners.
She hosts the Building Your Brand podcast which with the help of her guests and solo episodes helps small businesses owners feel more confident about all aspects of branding and marketing.
Her goal for her clients and students is for them to come away with branding that they love that helps them to feel so proud and confident promoting their businesses and sharing what they do with the world.